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Does Ford Europe use EcoBoost branding and badging like the do in North America? I wonder because Europe has been used to Turbo engines for much longer than north america, Ecoboost is basically marketing speak to convince americans to adopt.

So I wonder if the S550 EcoBoost could actually be sold as the Mustang Turbo in Europe?

 

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Don't see a lot of Turbo's on the Euro roads these days...(I still have an old Volvo 480Turbo with large Turbo signage, but Turbo is probably a dying specie, signage wise)

I'm convinced the name ECOboost sounds better these days and don't think "Turbo" will re-appear, more 80ties....


Ecoboost is however not a settled name yet...
 
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